Quick Answer: Is Google Analytics Safe To Use?

Is Google Analytics Free 2020?

Is Google Analytics free.

There is a free and paid version of GA (the latter is called Analytics 360).

Small and medium-sized businesses will likely get all the features you need from the free version..

What personal information does Google Analytics collect?

What I want to talk about is that even the standard installations of Google Analytics collect personal data. That collection occurs on each hit your analytics tracking code sends to Google Analytics, and the personal data that you collect is your users’ IP address.

How do I hide my Google Analytics tracking code?

There is no way to hide this technically. If viewers you mean people being able to “show page source” when right clicking, then use Google Tag Manager since you won’t have to place the tracking id in the source code.

Is Google Analytics going away?

In 2019, we will begin to decommission properties that receive data exclusively from the Google Analytics Services SDK. Data collection and processing for such properties will stop on October 31, 2019.

Can Google Analytics track any website?

Yes, Google Analytics can track any website. You just need to put the GA Tracking code called GTAG on every page of the website to enable the tracking.

Can you trust Google Analytics?

Due to some users choosing not to be tracked or blocking cookies, Google Analytics can’t measure 100% of visitors. But when set up correctly, GA measures over 95% of genuine visitors (as opposed to web scrapers and bots).

Does Google Analytics violate GDPR?

Any processing of personal data (including IP addresses, search and browser history, unique IDs etc.) without the prior consent of the user is unlawful under the GDPR. … However, Google Analytics and its personal data processing cookies cannot be classified as necessary cookies.

How do Google Analytics work?

Google Analytics works by the inclusion of a block of JavaScript code on pages in your website. … The tracking operation retrieves data about the page request through various means and sends this information to the Analytics server via a list of parameters attached to a single-pixel image request.

Who should use Google Analytics?

7 Reasons to Use Google AnalyticsYou can see how people find your website. … You can track what people do when they’re on your website. … You gain data on who’s visiting your website and how. … You can find the most popular pages on your website. … It helps you track conversions. … It’s free. … It’s easy.

Is Google Analytics 100 accurate?

Google Analytics: Why Your Reports Are Not 100% Accurate. It may come as a shock to you, but Google Analytics reports reflect only a tiny part of your real statistics. It’s not that you’re doing it all wrong, it’s just that even Google cannot possibly track every single Internet user.

Is Google Analytics hard to learn?

Web analytics is not hard because you need a statistics degree. It’s not hard because you need to make some sort of model that looks like you’re trying to land something on the moon (or blow it up). It’s not hard because you have to be some Excel whiz or know how to run a multivariate test.

Why you shouldn’t use Google Analytics?

It’s overkill for the majority of site owners. For most site owners, the amount of data Google Analytics collects is overkill. It’s a powerful but complex tool that takes time to understand and requires training. Most people find real and regular use for only a fraction of the metrics it measures.

What is Google Analytics Good For?

Google Analytics is one of the most popular digital analytics software. It is Google’s free web analytics service that allows you to analyze in-depth detail about the visitors on your website. It provides valuable insights that can help you to shape the success strategy of your business.

What do Google Analytics tell you?

Google Analytics is a free website analytics service offered by Google that gives you insights into how users find and use your website. … You can also use tracking codes to tag & track any advertising, social, PR campaign or any kind of campaign on any platform/website.

Does Google Analytics use cookies GDPR?

Is Google Analytics GDPR compliant? Using Google Analytics on your website will set third-party cookies on your end-user’s browser. This is only legal in the EU if you have asked for and obtained the explicit consent of the end-user before activating the Google Analytics cookies.

Does Google Analytics collect IP address?

IP addresses are not available in your Google Analytics reports. So, while Google does collect IP addresses, Google doesn’t provide that data to end users. The bottom line is you are not able to see IP addresses anywhere in your Google Analytics reports.

Can Google Analytics tell you who is visiting your site?

The Google Analytics Network Report stores Service Provider data to show which service provider visitors are using to access your site. … Sadly, if they don’t use an alias, or come from a ‘business branded’ network, you won’t be able to see the company name or identify who has visited your website.

Can Google Analytics track individual users?

Can I track individual users on Google Analytics? Unfortunately, no. Google Analytics only shows you a unique user ID and does not share personal information, usernames and IP addresses, which means you can’t really see and analyze how specific users behave on your site and get valuable data.